A social media “bubble?”

July 9, 2010

Perhaps online forums and email were the horse and buggy; Facebook and Twitter, the Model T. Take a look out your office window at the parking lot and you’ll get some idea as to where this leads.

  • Share/Bookmark
Read the full article →

Big Brother and Social Media

July 6, 2010

Collegiate Athletic Directors will do everything possible to ensure they have signed student-athletes who won’t distract the program with behavioral issues.

  • Share/Bookmark
Read the full article →

Declare independence from cyberbullying.

July 2, 2010

We now find ourselves in the position of coaching our children through responsible behavior using tools with which they are more tactically familiar than we are.

  • Share/Bookmark
Read the full article →

Social Media Marketing: Who gets it and who doesn’t?

June 29, 2010

Refresh is more interesting and sophisticated than, say, Honda’s lame attempt at integration, which is to tag all their TV spots with their Facebook page URL and provide no good reason to visit it.

  • Share/Bookmark
Read the full article →

The High Cost of Social Media

June 25, 2010

Strategic social marketing is not cheap because it is labor intensive. Effective social marketing costs good money.

  • Share/Bookmark
Read the full article →

A Social Media Father’s Day

June 22, 2010

So, dads, the reality is that anymore, right along with sex and drugs, we have to talk about online behavior. Short story is that the stuff you type follows you everywhere, forever.

  • Share/Bookmark
Read the full article →

Down with local! Up with Google Caffeine! 3 reasons why.

June 18, 2010

SEO was intended to be about more than whether or not you could be one of seven joints that had a paid Merchant Circle account. Google Caffeine is the remedy.

  • Share/Bookmark
Read the full article →

Why all the buzz about Google Caffeine?

June 15, 2010

So Michael does a search for “Starbucks,” and you know what happened? The map was there, but you had to scroll down to see it. The links cascaded down the page in a way that just…made more sense…

  • Share/Bookmark
Read the full article →

Inclusive vs Selective: With whom should I connect on LinkedIn?

June 4, 2010

Internet social networking for business is an online networking party. Someone new just handed you a business card. To the Rolodex or the trash with it?

  • Share/Bookmark
Read the full article →

Americans say small business most positive societal institution.

June 1, 2010

The May 31, 2010, issue of Bloomberg Businessweek magazine asks, “Who do you trust?” The results are inspiring for small businesses, the inferences crucial for marketers.

  • Share/Bookmark
Read the full article →

← Previous Entries

Next Entries →

Get Adobe Flash playerPlugin by wpburn.com wordpress themes